29 December 2017 avs

International Media Drive – Dubai

Jebel Jais Mountain Road, the highest peak in the United Arab Emirates, was chosen from 3 to 18 December 2017 to be the location to present to the international press the Stelvio Quadrifoglio, the first Alfa Romeo Suv, on the occasion of the Dubai International Media Drive.
In the intriguing subtropical scenery, between dunes and desert, the Stelvio Quadrifoglio has revealed its exceptional performance, not only for the dizzying acceleration – from 0 to 100 km / h in just 3.8 seconds – but also in terms of balance and driving pleasure. For the occasion, AVS Group has supplied a 80” motorised Panasonic Multi Touch Screen LCD display, which made the Press Day interactive and engaging. The architectural lights have made the environment even more fascinating: a set-up including PAR 64 AT10 LITECRAFT to embrace the resort, Robin led Beam 100 ROBE to highlight vegetation and ornaments and the A10 LITECRAFT PowerBar to enhance the flaming colors of the new “Quadrifoglio”. A perfect combination of power and harmony, all made in Italy.